For most mortgage lenders, 2024 will be a better year, but not a great year due to too many chasing a finite market. 2024 is what I call a “foundational year,” where you rebuild the very structure your business sits upon.
Tag: BeSmartee
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BeSmartee’s Tim Nguyen: 2024 Strategies for Mortgage Executives–Breaking Down Expenses, Technology and the 20% Volume Surge
For most mortgage lenders, 2024 will be a better year, but not a great year due to too many chasing a finite market. 2024 is what I call a “foundational year,” where you rebuild the very structure your business sits upon.
![](https://newslink.mba.org/wp-content/themes/mba-newslinks/assets/img/logos/logo-mba-newslinks.png)
Veronica Nguyen of BeSmartee: Why Mortgage Lenders Online Presence Matters
In 2008, we believed that online mortgage applications would become a reality and transform the industry. Today, this belief has come to fruition and is revolutionizing the way we operate. Why is this so important?
![](https://newslink.mba.org/wp-content/themes/mba-newslinks/assets/img/logos/logo-mba-newslinks.png)
Veronica Nguyen of BeSmartee: Why Mortgage Lenders Online Presence Matters
In 2008, we believed that online mortgage applications would become a reality and transform the industry. Today, this belief has come to fruition and is revolutionizing the way we operate. Why is this so important?
![](https://newslink.mba.org/wp-content/themes/mba-newslinks/assets/img/logos/logo-mba-newslinks.png)
Veronica Nguyen of BeSmartee: Why Mortgage Lenders Online Presence Matters
In 2008, we believed that online mortgage applications would become a reality and transform the industry. Today, this belief has come to fruition and is revolutionizing the way we operate. Why is this so important?
![](https://newslink.mba.org/wp-content/themes/mba-newslinks/assets/img/logos/logo-mba-newslinks.png)
Surviving the Lending Journey: A Lender’s Tale By Veronica Nguyen, BeSmartee
Once upon a time, in a bustling city, there stood a thriving business — a mortgage lender named Harrison & Co. Its reputation preceded it, with a legacy of successful deals and satisfied customers. Harrison & Co. had mastered the art of financial transactions, navigating the intricate world of mortgages. But beneath the veneer of success, hidden inefficiencies lay dormant within the organization.
![](https://newslink.mba.org/wp-content/themes/mba-newslinks/assets/img/logos/logo-mba-newslinks.png)
Surviving the Lending Journey: A Lender’s Tale By Veronica Nguyen, BeSmartee
Once upon a time, in a bustling city, there stood a thriving business — a mortgage lender named Harrison & Co. Its reputation preceded it, with a legacy of successful deals and satisfied customers. Harrison & Co. had mastered the art of financial transactions, navigating the intricate world of mortgages. But beneath the veneer of success, hidden inefficiencies lay dormant within the organization.
![](https://newslink.mba.org/wp-content/themes/mba-newslinks/assets/img/logos/logo-mba-newslinks.png)
Surviving the Lending Journey: A Lender’s Tale By Veronica Nguyen, BeSmartee
Once upon a time, in a bustling city, there stood a thriving business — a mortgage lender named Harrison & Co. Its reputation preceded it, with a legacy of successful deals and satisfied customers. Harrison & Co. had mastered the art of financial transactions, navigating the intricate world of mortgages. But beneath the veneer of success, hidden inefficiencies lay dormant within the organization.
![](https://newslink.mba.org/wp-content/themes/mba-newslinks/assets/img/logos/logo-mba-newslinks.png)
Surviving the Lending Journey: A Lender’s Tale By Veronica Nguyen, BeSmartee
Once upon a time, in a bustling city, there stood a thriving business — a mortgage lender named Harrison & Co. Its reputation preceded it, with a legacy of successful deals and satisfied customers. Harrison & Co. had mastered the art of financial transactions, navigating the intricate world of mortgages. But beneath the veneer of success, hidden inefficiencies lay dormant within the organization.
![](https://newslink.mba.org/wp-content/themes/mba-newslinks/assets/img/logos/logo-mba-newslinks.png)
Veronica Nguyen of BeSmartee: Marketing Mistakes Lenders Make
Marketing is a critical aspect of any successful business, and it’s essential to understand the steps involved in attracting and retaining customers. In times when mortgage volume is down, marketing departments need to execute a strategy that not only attracts new customers but one that can retain those customers as well.