Incubate, not originate is about making the most out of each lead, not just adding more leads into the funnel. Incubation takes time. It starts with making sure borrowers are credit-ready and remain credit-ready until they reach the closing table. It starts at the top of the funnel and it keeps borrowers in your pipeline.
Tag: Pipeline
Report Cites ‘Historic’ Drop in CRE Completions
Reis, New York, reported commercial real estate completions have declined “in a historic manner” since the pandemic and shutdown orders hit the U.S.