The mortgage servicing industry lags behind other sectors when it comes to streamlined, easy-to-navigate interfaces and convenient access, according to J.D. Power, Troy, Mich.
Tag: Bruce Gehrke
Mortgage Customer Satisfaction Surges, J.D. Power Reports
J.D. Power, Troy, Mich., says mortgage lenders are adopting a more consultative, advisory-style engagement with customers, “[and] that shift is paying off in the form of significantly higher customer satisfaction scores, improved trust and increased levels of brand loyalty.”
