Marketing automation is the practice of using software to automate, streamline and measure repetitive tasks and workflows within the marketing discipline. It is done to help sales and marketing teams improve efficiency and increase output while providing an enhanced, more personalized customer experience.
Tag: Automation
Housing and the Holidays
Leadership during times of economic opaqueness, scary events and political drama can lack efficacy. What worked in the past is a poor roadmap into the future–whack-a-mole urgency will widen the gaps between enterprises. Innovation and automation may be the only certainties over the next 18 months.
Housing and the Holidays
Leadership during times of economic opaqueness, scary events and political drama can lack efficacy. What worked in the past is a poor roadmap into the future–whack-a-mole urgency will widen the gaps between enterprises. Innovation and automation may be the only certainties over the next 18 months.
Creating a New Normal for Loan Quality
Lowering loan manufacturing costs, improving overall mortgage processing efficiencies and achieving optimal risk management begins with improving the quality of the underlying mortgage loan file data.
Creating a New Normal for Loan Quality
Lowering loan manufacturing costs, improving overall mortgage processing efficiencies and achieving optimal risk management begins with improving the quality of the underlying mortgage loan file data. Fortunately, automation is bringing much-needed improvements that efficiently bring data inconsistencies to the surface so that accuracy can be achieved and decisioning can be improved.