The Airbnb Backfire

Business Insider, Sept. 30, 2026-James Rodriguez

John Kenney is the second real estate agent to take a stab at selling 317 Matterhorn Drive, a rustic, two-bedroom cabin in Gatlinburg, Tennessee. The getaway sits in the foothills of the Smoky Mountains, about a 30-minute drive from Dollywood, in an area that draws millions of tourists each year. At the height of the housing boom, it might have sparked a bidding war. Instead, it’s withered on the market for two years.

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