Veterans United: More Than 50% of Prospective Homebuyers Comfortable With AI in Process

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Veterans United, Columbia, Mo., found that 53% of prospective homebuyers would be comfortable buying a home without direct human involvement, in a scenario that relies on various AI tools.

The vast majority–89%–said they would share personal financial information with an AI-powered lender tool in exchange for tailored mortgage advice, and 68% said they would trust the guidance they get throughout that process.

Interestingly, veterans are more comfortable with receiving mortgage information via AI tools, with 77% saying they’d trust it. Only 59% of civilian buyers said the same.

“What’s striking is how much trust buyers are placing in these tools when it comes to major financial decisions,” said Chris Birk, vice president of mortgage insight at Veterans United. “The willingness to share financial information, seek personalized guidance and even consider a fully AI-driven experience suggests many consumers are becoming far more comfortable with this technology than they were just a few years ago.”

“The gap between veterans and civilian buyers is a reminder that technology adoption isn’t a one-size-fits-all story,” Birk said. “Different groups may arrive at the same destination, but they don’t always move at the same pace.”

Situations in which buyers would be comfortable using AI-based tools do vary. Sixty-nine percent said they are very or somewhat comfortable using AI-based tools to help with loan application documents. More than 75% of prospective buyers are comfortable using AI tools to shop for lenders on their behalf.