Wealthy Renters Are Customizing Their Spaces, and Landlords Are All for It

Wall Street Journal, Dec. 17, 2025-Robyn Friedman
Affluent renters who may spend $20,000 or more a month on a luxury single-family home or apartment are increasingly customizing their new places—replacing lighting, adding home-office space or just painting and adding wallpaper, all in an effort to live in a space, albeit temporarily, that fits their design aesthetic and lifestyle. Many landlords are not only allowing these renovations, they’re actually encouraging them.
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