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The Biggest Missed Opportunity in Mortgage Lending

November 5, 2021

HousingWire, Nov. 5, 2021–Sarahi De la Cuesta
Knowing where borrowers are at in their home-buying journey is key to any successful mortgage lending strategy, but it’s often overlooked in the busy operations of an origination shop.
https://www.housingwire.com/articles/the-biggest-missed-opportunity-in-mortgage-lending/

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