Industry Briefs Dec. 23, 2021: HomeBinder, Own Up Announce Partnership

HomeBinder, Own Up Announce Partnership

HomeBinder, Boston, announced a partnership with Boston-based Own Up to support homeowners who receive HomeBinder from a non-mortgage industry business, such as a home inspector or insurance agent. 

HomeBinder is a centralized online platform designed to make home management and home value actionable with features that include adaptive home valuation, document storage, maintenance reminders, appliance recall notifications and a digital home inventory. Binders are provided by business partners supporting the homeownership journey, automatically pre-populated with documents from the transaction and delivered to clients upon closing. Homeowners that do not have a mortgage lender associated with their binder can now leverage the Own Up experience to understand refinancing options for their existing home or compare loan options for their next home purchase.

BluPrint Home Loans Automates Hyperlocal Digital Advertising with Adwerx

BluPrint Home Loans, Encinitas, Calif., launched the Adwerx platform, automating personalized, hyperlocal digital advertising for all loan officers at their firm that targets potential home buyers and real estate agents.

These targeted ads run on premium websites, social media and streaming TV. Through this unobtrusive but ongoing personal brand promotion, loan officers build relationships with prospects and referral sources in their local communities, resulting in increased productivity.

DocMagic Launches eDecision

DocMagic Inc., Torrance, Calif., launched eDecision, which expands the level of analysis applied to e-eligibility determination for eClosings.

eDecision is powered by DocMagic’s audit engine, which begins the decisioning process as soon as the first set of disclosures are generated—starting as early as the point-of-sale—and continuing with e-eligibility checks throughout the entire loan process. It accesses and compiles first-party data, leveraging information to improve the digital closing process.

The eDecision platform does not force users to leave DocMagic’s platform and visit another website, use a third-party application or access an ancillary database. Everything eDecision offers is available within DocMagic’s core process and is provided as an integral component of the eClosing workflow.

MERS Expansion Includes Remote Online Notarization Video Storage

ICE Mortgage Technology, Pleasanton, Calif., announced MERSCORP Holdings Inc., the mortgage industry’s national electronic loan registry, is expanding its capabilities to include industry-wide, secure storage of Remote Online Notarization videos for lenders, investors and servicers.

The MERS RON video storage platform will provide a secure way to store, provide access to, and retrieve copies of RON video recordings for notaries, RON platform providers and authorized parties during post-closing review, loan purchase as well as downstream events such as foreclosure. MERS will extend its registration capabilities to meet this critical industry need with an initial release at the end of the year. It will be available by both user interface and API. Planned enhancements in 2022 will expand the functionality to include validation, custom storage durations and other extended features.