Gen Z’s Wellness Obsession Is Changing Real Estate Development

Athletech News, May 5, 2026-Courtney Rehfeldt
“If you build it, they will come” may be one of the most misquoted lines in American culture, but the essence of it is what some real estate developers are watching play out in real time, at least when it comes to the younger consumers trading boozy Sunday brunches for Pilates.
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